Real-time data increased NZZ’s Average Engaged Time by 20%
Neue Zürcher Zeitung experimented with its layouts and articles using Chartbeat's Real-Time Dashboard, Heads Up Display, and Scroll Depth indicator, boosting reader engagement. See how NZZ:
- Used real-time data to increase overall reader engagement by 4%
- Increased Engaged Time from 51 seconds to 1 minute
- Developed 8 actionable tactics to grow its audience in real time
NZZ improved its digital experience by leveraging Chartbeat. Get a copy of the story.