presented by 
Chartbeat CMO, Jill Nicholson, and Poool Content Marketing Manager, Madeleine White, discuss strategies for turning reader engagement into revenue and answer questions about audience engagement, conversion funnels, and more.
What you missed:
- Global engagement benchmarks such as Average Engaged Time and Scroll Depth
- Insights on how traffic behaves differently by loyalty and device type
- Strategies for turning engagement into revenue for every type of visitor
- How to measure ROI at each step of the reader journey by using Average Revenue Per User (ARPU) as your guiding metric
- Live questions and answers
