The Metrics that Build a Winning Newsroom Strategy

Chartbeat and Similarweb discuss the metrics that define successful newsrooms. Gain insights into:

• The data that informs today’s publishing and media
• How they benchmark progress against their peers
• What those changes mean for the future of the industries

The 2020 Global State of Reader Engagement 

Chartbeat’s CTO, Josh Schwartz, and Head of Data Science, Bonnie Ray, present data and analyses on:

• The short- and long-term impact of major events on news and media audience engagement
• How content contributes to subscriptions and the impact of images on readership
  
  

Paisajes cambiantes: El panorama del compromiso del lector en América Latina.

WAN-IFRA Americas — Con los dramáticos cambios que el mundo ha experimentado en el último año, no es de extrañar que el comportamiento de los lectores también haya cambiado de forma drástica. En esta sesión, compartiremos datos de la red global de editores de Chartbeat para brindar información sobre cómo los lectores latinoamericanos acceden y se vinculan con los contenidos, y cómo estos comportamientos se diferencian con respecto a los lectores del resto del mundo.

Ponente: Lucas Moretti, Account Executive para Latinoamérica, Chartbeat, EE.UU.

Publishers Toolbox: The Importance of User Loyalty and Retention

WAN-IFRA — Many publishers in Asia are running various initiatives to understand their readers in-depth and drive higher loyalty and retention. Join this panel discussion at the Asian Media Leaders eSummit 2021 featuring leaders from South China Morning Post, Singapore Press Holdings, MediaCorp, and REV Media Group. They share their perspectives on using a data-informed approach to evolve their business and better serve every reader.

Moderator: Abhishek Marla, Customer Success Manager (Channel Partner Asia), Chartbeat